Some of the most prestigious watchmakers in the world are gathered in Geneva for the annual luxury watch fair. Enthusiasts of fine quality timepieces can indulge their passion at the annual luxury watch fair in Geneva, the SIHH, which gathers together 35 of the most prestigious watchmakers in the world.

After a prolonged slump in this high-end market, the organisers are hoping for an upturn in 2018. 0.21 SOT Fabienne LUPO, SIHH president said “For the last two years we’ve been in a period of consolidation, a slowdown,” said Fabienne Lupo, SIHH president. “In 2017 we saw the year close with a growth of 3-3.5 percent in the export of Swiss watches and 2018 should follow this trend.”

Saddlery and silk house, Hermes is among the newcomers at this year’s fair which is seen as an indicator of what trends are shaping the market. There’s an interesting selection including a watch by Van Cleef & Arpels which tracks the movement of the planets around the sun and costs as much as 245,000 euros.

DURBAN – Tag Heuer, a Swiss luxury company, has announced a watch that has 598 diamonds.

The watch, called the Tag Heuer Connected Full Diamond retails for $197000 (R2,4 million). The debut of the watch was made at the Salon International de la Haute Horlogerie Geneva watch show (SIHH 2018).
The SIHH is an event that brings together retailers, press and collectors of fine watches.
The Connected Full Diamond is almost identical to the Tag Heuer Connected Modular 45 smartwatch, minus the diamonds; making the Connected Full Diamond, the most expensive android wear watch. The Connected Modular 45 watch costs $1600 (R19584), is significantly lower in cost compared to the Connected Full Diamond.


Rolex continues its association with nautical pursuits, with its updated Yacht-Master II timepiece playing an invaluable role in the cockpits of racing yachts around the world, not least the coming China Sea Race. It’s not surprising that Rolex, as a great innovator in the field of waterproof watches and a leader in precision timekeeping, has long gravitated to the world of competitive yachting.

In a discipline where every split second counts, where the timepieces measuring results and assisting in navigation must not only be unerringly accurate but also impervious to the elements, Rolex’s peerless “tool watches” truly come into their own. Of course, the Swiss watchmaker is also renowned for the luxurious craftsmanship of its products, making it even more of an apt match with the rarefied pursuit of yachting—and its affluent enthusiasts.

Highly legible and impeccably waterproofed, Rolex’s seminal diver’s watch, the Submariner, found favour with yachtsmen from the moment it was released in 1954. Nevertheless, in the 1960s, the company experimented with a model specifically tailored for sailors, producing a handful of prototype Yacht-Master chronographs, melding the performance timekeeping of the Daytona with the anti-moisture properties of the Seamaster.